Signed in as:
filler@godaddy.com
"Performance is doing what is necessary. Reimagining is discovering what is possible."
Behind Reimagined Performance
Our Founder
James, the founder of Reimagined Performance, is a straightforward Yorkshireman and father of 3 girls.
He is a lover of all things football, cricket, cycling and pretty much anything where competition and performance is involved.
James has built his career as a Leadership, Performance and Culture driver across a broad range of industries and some huge brands both in house and as a consultant including O2, Northern Foods, Moy Park, Arla Foods, Tarmac Building Products, NFU Mutual and E.ON to name a few.
Prior to founding the business his latest role was Head of People Development and Culture for HARIBO UK and Ireland.
The big focus was all about culture transformation and the alignment of people behind a business vision and goal.
This was supported by creating a leadership ethos that supports the growth of people whilst driving high performance across the business.
Approach & Style
James is an engaging, high-energy facilitator who balances support and challenge to help people and teams reach their potential.
Drawing on broad experience across different sectors and topics, he brings learning to life through real stories and examples that make ideas relatable and practical.
His empathetic yet focused approach creates space for genuine growth helping people build confidence, take action, and make lasting improvements in how they work and perform
Accreditations and Training
James is accredited in DiSC, Hogan, and Predictive Index and is a qualified NLP for Business Practitioner and Lean Six Sigma Green Belt. He recently completed the Neuroscience for Business Programme with MiT Sloan
“Great things happen when people feel supported to stretch and safe to think differently.”
James Farrell
Podcasts
Habits of High Performance
Some insight into the habits of High Performance in the Video Arts Live and Learn podcast series
Making Learning Stick
Some insight into making stick in the Video Arts Live and Learn podcast series